Check out the brand-new PRI Membership HQ in Indy!

Performance Racing Industry (PRI) is strengthening its commitment to the motorsports industry and cementing its presence in the racing capital of the world by purchasing a 42,500-sq.-ft. building in Speedway, Indiana, just outside of Indianapolis. Located within walking distance of the Indianapolis Motor Speedway, the building will serve as PRI Membership Headquarters and offer a broad range of programs and services to assist the motorsports community. By establishing its PRI Membership Headquarters on Main Street in Speedway, Indiana, PRI has solidified its commitment to Indianapolis—site of the organization’s annual PRI Trade Show. The building, which will be a key tool in helping expand PRI Membership, will include office space for dedicated staff, have a Content Factory where garage space will be transformed into a content-generation machine, offer live and virtual educational opportunities, host motorsports gatherings and membership meetings and more. The new PRI Membership Headquarters will also support other PRI initiatives. PRI launched an aggressive PRI Road Tour in 2020 where staff embarked on a nationwide trek visiting motorsports companies and tracks, sharing their stories and increasing awareness to billions of enthusiasts. PRI Membership followed in early 2021, giving businesses and individuals the opportunity to unite and advocate for the protection and growth of the racing industry. The recent PRI Trade Show in December 2021 included 50,000 attendees and marked the motorsports industry’s largest trade gathering since the pandemic began in March 2020. #PRIShow #AlexTaylor #Donkmaster #Racing